About Us
Theroadwehavewalked,
The road we have walked,
arecordofgettingalittlebettereachyear.
a record of getting a little better each year.
2025
Signed a supply contract for new digital ad products
Signed an integrated out-of-home media operations contract
2024
Official reseller agreement with a global ad platform
Launched an integrated performance advertising platform
Completed in-house development of an analytics tool
2023
Overhauled the campaign measurement framework
Signed a new digital media representation contract
2022
Opened the data management platform
Established a dedicated commerce advertising unit
2021
Released the unified reporting service
Expanded the video advertising product line
2020
Adopted a remote-first way of working
Increased the share of programmatic trading
2019
Established the programmatic buying unit
Set a record for mobile advertising billings
2018
Started the digital signage operations business
Launched a data report for advertisers
2017
Built a video advertising network
Reorganised integrated media planning
2016
Entered the digital out-of-home business
Introduced campaign automation tooling
2015
Rebuilt the mobile advertising platform
Formed a dedicated data analytics team
2014
Expanded the mobile advertising organisation
Extended search advertising representation
2013
Started the social media advertising business
Standardised campaign performance reporting
2012
Formed a dedicated mobile advertising team
Expanded the media partnership network
2011
Broadened the online media portfolio
Codified the campaign planning methodology
2010
Built the integrated campaign operations system
Restructured the digital advertising division
2009
Grew online advertising representation
Reorganised media data collection
2008
Revamped display advertising products
Introduced campaign quality management
2007
Scaled up the search advertising business
Set up a dedicated advertiser support team
2006
Expanded online media partnerships
Introduced campaign effectiveness metrics
2005
Reorganised the digital advertising unit
Launched a new advertising product line
2004
Increased online advertising billings
Standardised media operations processes
2003
Began display advertising representation
Created a dedicated planning organisation
2002
Expanded online media contracts
Grew the campaign operations team
2001
Laid the groundwork for internet advertising
Started the shift of the business to digital
2000
Company founded and operations begun
Won the first online advertising mandate